Health Media Project
Internews’ new four-year program (2012-2017) is a Kenyan-driven, owned and managed project that works to develop a coherent and sustained media response to public health issues in Kenya. The project works closely with media managers, owners and government stakeholders to promote sustained coverage of health issues. Internews builds capacity of journalists; develops new tools and technologies to help journalists report on health topics; focuses on data literacy and digital training; develops standardized health media training modules; and creates strong partnerships with other players in the health field to ensure more coordinated health messaging. The goal of this project is to form a deeply inter-connected, comprehensive and sustained media response that relays and amplifies key public health messages related to HIV/AIDS, reproductive health, maternal and child health, and malaria. This project will build upon and expand on the results achieved through the Internews Voices in Health program.
Voices in Health
The pioneering Voices in Health program was launched in Kenya in 2003 at a time when around 700 people were dying every day as a result of HIV complications. Since then hundreds of Kenyan journalists have been trained and mentored to write creatively and responsibly about HIV, with a focus on making the science accessible while dispelling myths and preventing stigma. Internews aims to ensure that the program contributes to the overall viability of media outlets while simultaneously enriching the information environment around HIV/AIDS and other targeted health issues.
Internews conducted an assessment in May-June 2012 and produced a report - A Story a Day.. - of its health journalism project in Kenya to gauge insight into the impact of the project aimed at improving the health of Kenyans.