Past Event

Amplifying Women’s Authoritative Voice

Wednesday, January 23, 2019 - 11:00am to 11:45am
The Equality Lounge, Panorama Hotel: 

United for News, a multi-stakeholder coalition led by Internews in collaboration with the World Economic Forum, is holding a discussion at this year's Annual Meeting of the World Economic Forum to discuss the important issue of amplifying women's voice in media and specifically, the role media companies, marketers and PR professionals need to take in the year ahead.

Women make up only 24% of the persons heard, read about or seen in the news media and only 19% of the experts sourced in news stories. Women are unseen for their expertise and relevance in the conversations that inform and shape our daily lives.

At the same time media is undergoing a crisis in trust worldwide. From fake news to the boom of disinformation, readers don’t know where to turn for balanced, objective news. This has dire consequences for the media industry’s ability to inform the public, hold governments to account and support healthy communities and economies. 

The factors working against women’s voices in media are complex and include local culture, newsroom intransigence, scarcity in access to experts, and women’s own discomfort with serving as experts in the press. Addressing these challenges requires a multi stakeholder approach, with media, the private sector, and the NGO community joining forces in common cause to raise the voices of women experts worldwide. 

Speakers:

Tina Brown
Tina Brown

Founder and CEO of Tina Brown Live Media and Women in the World
Ed Williams
Ed Williams

CEO, UK and Ireland & Vice Chairman, Europe, Edelman
Kiersten Barnat
Kiersten Barnet

Head of Gender Equality Index, Bloomberg LP
Jeanne Bourgault
Jeanne Bourgault

President and CEO, Internews
Ruth David
Ruth David

Senior Reporter at Bloomberg News, London (Moderator)

Wednesday, January 23, 11:00 – 11:45 

The Equality Lounge, Panorama Hotel: 
Promenade 80, 7270 Davos Platz, Switzerland

RSVP: UnitedForNews@edelman.com
(Seating is first come, first served)

Hosted by:
The Female Quotient

United for News, a multi-stakeholder coalition led by Internews in collaboration with the World Economic Forum, is working to increase the extent to which newsrooms around the world source female experts. By amplifying women’s authoritative voice, United for News seeks to break down gender stereotypes, empower women and girls, and build greater trust for media through inclusion. 

United for News: Amplifying Women's Voices in the News

#UnitedforNews

United for News Coalition

Logos: Internews, News Integrity Initiative, Bloomberg, GFMD, Omidyar Network, GSMA, vodafone, LSE, WAN/IFRA, mdif, SembraMedia, AppNexus, GroupM, Edelman, 50:50 Project, Open Society Foundations, NewsGain

 

Amplifying Women’s Authoritative Voice

Wednesday, January 23, 2019 - 11:00am to 11:45am

The Equality Lounge, Panorama Hotel: 
Promenade 80, 7270 Davos Platz, Switzerland

(map)